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Titles - Consumer Perception of Service Quality of Online Retail: Study in Siliguri, West Bengal
Language(s) - English
Subject - Marketing Management
Degree(s) - MBA (MS)
Course - Projects
Pages - Report 106, Synopsis 5
Size - 1.12 MB, ZIP Format
Retail in India has established as one of the most dynamic and fast developed industries with many large players entering the market rapidly. Although majority of the players in the Indian retail industry are still developing, organized retail sector is experiencing a very fast growth in India. Transition from traditional unorganized retail to organized retail is taking place in India because of changes in consumer preference, dynamic nature of user expectations, increase in middle class population, more disposable income, advancement in the demographic blend, etc.
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Prashant Kumar
StudentVandana Singh
StudentShruti Sharma
StudentPrashant Kumar
StudentVandana Singh
StudentShruti Sharma
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